Royal Talens Partners with Adobe at AdobeMAX 2023

We recently attended the AdobeMAX convention in Los Angeles in partnership with Pantone to launch the new Talens I Pantone product collection. With over 9,500 attendees, including a diverse group of creative professionals, it provided a fantastic platform to introduce the new line. The show attracted a wide range of attendees, including Adobe employees, graphic designers, art directors, product developers, fashion designers, educators, photographers, and web and social media content developers.  

At our booth, we invited attendees to try the new Talens I Pantone markers, inks, and paper allowing these potential customers to experience the product's quality and features firsthand. A portion of the demonstration also included taking analog sketches to the digital platform using the Pantone Connect App. Guest artists Yiying Lu and Sophia Yeshi took place in the demonstrations adding even more excitement to the kick off. 

This quote from Ilana Griffo at Goodtype, who we met at the show, is a strong testimonial highlighting the quality and appeal of the marker system and paper: 

“It was so great meeting you at MAX and we are so thankful for the marker set! We love Pantone so much and were blown away by the quality of the marker system and the paper.” 

Overall, the event served as an excellent opportunity for brand building. It allowed Royal Talens and Pantone to promote this exciting new product line and make connections with influencers and potential customers. Events like AdobeMAX are essential for networking, product promotion, and building brand recognition within the creative industry. It truly set a positive tone for the launch of the Talens I Pantone Collection. 

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